News, info, and opinion by Mac users, for Mac users.

March 19, 2007

video

Quicktime 7.1 has HD Apple TV export mode

Posted Mar. 19, ’07, 4:00 PM PT by Aaron Freedman
Category | Video

sp3.pngWhile many people, including me, are anxiously awaiting the shipping of the Apple TV, Apple has given us yet another teaser as to what this new product could do: Quicktime 7.1 can now export 720p Apple TV-comaptible videos. Curious about this new addition, I decided to give it a try, using a 21-second clip from Spiderman 3. The result yielded a decline in file size from 15.91 MB to 13.43 MB, the data rate went from 6130.33 kbit/s to 5176.22 kbit/s, and the audio encoding from 48.000 kHz to 44.100 kHz. Also, the Apple TV file became a .m4v instead of the .mov that the file was originally. Overall, quality looked about equal (see picture at right), and both files were able to be imported into iTunes and had a resolution of 1280 x 720.

Could this be a sign of HD iTMS movies coming in the future, or just be a way to get HD content on to the Apple TV? Well, if the Apple TV ships on time, the answer should come very soon.


1 Comments

pbousquet said:

Of course this is for Quicktime PRO only.

March 20, 2007 5:57 AM

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