News, info, and opinion by Mac users, for Mac users.

September 28, 2007

stores

The new online Apple Store is pretty inside and out

Posted Sep. 28, ’07, 6:28 AM PT by Derik DeLong
Category | Apple » Stores

Apple Store Apple’s online store got a very nice redesign recently. We’re a fan of its clean looks and the use of blue (color my eyes, so it must be good). While it’s beautiful to look at, the code behind it is also gorgeous.

But while its beauty and usability have always run ahead of the pack, its underlying source code has not always kept pace. Now the online Apple Store’s inside is as beautiful as its exterior—and as far ahead of the mainstream in web development as a company like Apple needs to be.

One day, all sites will be built like this. View Source for an inspiring glimpse of how semantic and accessible even a grid-based, image-intensive, pixel-perfect site can be.

What Zeldman says is very true. You may wonder though, why we should care as users of the site? The answer, my friend, is accessibility. Think about people that don’t use traditional web browsers. Screen readers can handle clean sites far easier than complicated ones. So, in that regard, this update gets double cool points.


3 Comments

stonefingers said:

It looks nice, but I don't see some of the previous store-front features...specifically, the "Refurb'd" area. Any word on why?

September 28, 2007 11:02 PM
sdk said:

I've noticed this before (as in, before the website redesign), but if you search for the copyright in the HTML, the id is "sosumi". Try saying it out loud.

(Hint: Three syllables)

September 29, 2007 10:19 AM
Anonymous said:

Apple Store is being updated

October 3, 2007 4:21 PM

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