News, info, and opinion by Mac users, for Mac users.

September 19, 2006

itms

Apparently, people do buy these movies...

Authored by Scott Silverman at 10:38 AM
Category | Music » iTMS
Digg it | del.icio.us

200609191602Just yesterday I posted my personal opinion and experience with reference to the new movie download service in the iTunes Store. Many of you left comments, some agreeing, and others bringing up valid points. But today, I bring concrete evidence… disproving my theory.

Bob Iger, who many of you will recognize as the CEO of Walt Disney, reported this afternoon that 125,000 digital movies have been sold from the iTS in one week. That accounts for $1 million in revenue. Bob also projected $50 million in revenue during the first year of the digital download service. Apparently, people actually (ahem) do buy movies from iTunes. I stand corrected. (Although I still don’t know anyone personally who has bought a movie from iTunes). I suppose it’s also possible that the 125,000 downloads are a result of people like me and you downloading a single movie to test out the service.

I guess we’ll have to wait and see, but hopefully Disney’s figures at least help to convince other Hollywood studios that iTunes is the place to be.


Comments

I wonder though... 125k in one week, sounds like a lot, but is it really? It's nothing compared customers they have. And like you said, there are many people who just want to try it out and they may or may not come back.

Well, sound fun. Too bad, movie and tv show downloads are just available in the U.S. iTS. I'm in Canada and also would DL some.

Post a comment

(If you haven't logged in with TypeKey, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting. For quicker posting, set up a TypeKey account.)

 



Warning: include(/web/macuser/includes/hbx_page_code_standard.txt) [function.include]: failed to open stream: No such file or directory in /export/MW-WEBLOGS/macuser/itms/apparently_people_do_buy_these.php on line 198

Warning: include() [function.include]: Failed opening '/web/macuser/includes/hbx_page_code_standard.txt' for inclusion (include_path='.:/usr/local/lib/php') in /export/MW-WEBLOGS/macuser/itms/apparently_people_do_buy_these.php on line 198


IDG IDG NETWORK:   CIO   Computerworld   CSO   Digital World   Digital World Tokyo   GamePro   GamerHelp   Infoworld  
   ITWorld Canada   JavaWorld   LinuxWorld   Macworld   Network World   PC World   Playlist   Techworld