
It’s no secret the iPod has had an impact on our society. Because of their ubiquitous status, those white earbuds are almost the symbol of music in the 21st century, and certainly a strong symbol of the current teenage generation.
My school’s art exhibition was held a few days ago, and, as an exhibitor, I attended. I was pleasantly surprised to find that a class of 9th graders had reproduced the iPod’s trademark silhouette ads as one of their projects.
It made me realize that the iPod (and its silhouette commercials) have really entered more than the mainstream: they’ve seeped into various aspects of our society. And of course, they’ve completely supplanted the other MP3 players, not only by market share or features, but by recognition and celebrity status. When most people refer to MP3 players, they just say “iPods”. Someone with white earbuds is instantly cooler than if he/she had black ones, to the point that many competitors meticulously try to copy the look of Apple’s iconic earbuds.
If another company wants to take over the reigns of the music player market, it’s going to take some serious time, effort, and marketing. If you want to read more about this iPod culture, I’ve recently read “The Perfect Thing”, a book by Steven Levy, and I highly recommend it.
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