The California Bay Area’s rail transit system BART won an American Public Transportation Association award recently for “excellence in communications, advertising and marketing.” BART distributes an iPod friendly program from their website called QuickPlanner. The application runs on your iPod providing you with the BART train schedules, station information, and a full color map. This makes public transit that much easier to actually use, since most people have their iPods out on the train anyways. Now, if only Boston would get the idea.
