Apple has just posted three new commercials in its long-lived Get a Mac campaign. The three ads are titled Pizza Box, Throne, and Calming Teas.
Pizza Box finds PC trying to lure college students into purchasing a PC by posing as free pizza. His thinking goes that even though Apple laptops are the most popular laptops amongst college students he can “trap” them with free pizza. Who doesn’t like free pizza?
Throne starts off with PC sitting on a throne (shocking), decked out complete with *regal bling*. He points out that while Mac might have a better operating system, it’s a pain to migrate to a new computer, so PC’s subjects will remain loyal. Mac deflates PC by pointing out that all folks have to do is take their PC to an Apple Store and a friendly Genius will migrate all their files onto their new Mac. Strike two, PC.
Calming Teas showcases PC’s new scheme for making Vista more palatable. No, they haven’t fixed the problems, as Mac suggests—rather PC now has a line of calming teas and Vista-stress-relieving bath salts. Raspberry Restart sounds delicious. Raspberry Restart sounds delici—whoa.
Apple has also made it easy to find older Get a Mac ads by categorizing them by year, and highlighting the newest ads. That’s right: it’s time for an ad-watching spree.
