If you’ve always wondered what the inimitable duo of Justin Long and John Hodgman reminds you of, Charles Miller has one suggestion over at his blog, The Fishbowl. As abstract as it may sound, Charles reckons that the ‘Get a Mac’ ad format has a certain likeness to classic Warner Bros. Road Runner vs. Wile E. Coyote cartoons.
You’ll need to check out his article to really understand the point he’s trying to make but the gist of it is that if we were to compare the unstated rules of the Apple ad campaign to director Chuck Jones’s rules for Road Runner cartoons, listed on this Wikipedia article, we’d spot an unmistakable similarity.
And I have to say, I agree. I didn’t quite come to the same conclusion but I remember being on that very Wikipedia page a couple of weeks ago and getting a distinct feeling that I knew that formula from somewhere else. This might also explain why everyone finds Justin Long so annoying—would you want to go on a dinner date with someone who reminds you of the Road Runner?
[via Daring Fireball]
