Update: It appears that the video has been removed to You Tube. If anyone finds a mirror, let us know.
Dear god: shades of Ellen Feiss. Sears seems to have a new ad campaign that looks strangely familiar. It features a young customer named Connor, standing in front of a white backdrop discussing what he “discovered” at Sears, while the video cuts around and simple, repetitive music plays in the background.
Wow. How daring—how minimalist. How fantastically unoriginal. Okay, before all the critics start complaining that Mac users are paranoid, let’s just put it straight. There’s no way in the seven hells of Hades that the ad agency responsible for this piece could have been unaware of Apple’s Switcher campaign. It’s completely and utterly improbable. I won’t go so far as to attribute intent to the actions, but at the very least it seems clear that it was inspired by them.
Also, Connor, dear boy: please stop playing video games and read a book or something. I swear, if I hear the word “like” come out of your mouth one more time, I’m going to give that Xbox 360 to some poor kid in Africa.
Good lord, I’m turning into my parents.
[via Digg]
Is anyone else having flashbacks to the Gisele Bundchen "Mac Home Movie" commercial? Put this kid up next to Ellen Feiss and guess which one the geeks will flock to... anyone...?
Ellen: Hi, I'm a Mac ad.
Emo Kid: Like, sup? I'm a Sears ad.
What are you twelve? Get over it and understand that it is flattery. Go with what works. If you don't have an original idea then just borrow one.
Don't forget he also finds Halo and Halo2. both of which are mature rated games.
and little conner certainly isn't 17.
His parents should be ashamed.
The video has been removed from YouTube.