Remember that gee-whiz OS X music video that Dennis Liu made about 10 days ago?
As you might expect, it caused quite a stir in the advertising world. Leander Kahney checked in with Mr. Liu, and here were the highlights of the “crazy week” that followed:- Ranked #1 viral video at www.viralvideochart.com for 1 week.
- Head nods from several known Hollywood producers and directors.
- Talks to getting a manager/agent at a major talent representation agency
- NYU, USC, and Berkeley requesting the video to show their film/new media students.
- E-mails from major corporations, including marketing directors and employees of Yahoo, Microsoft, HBO, Pixar, Disney, and of course Apple.
- Invited to screen at film festivals world wide, from the UK to Australia
- Bird & the Bee enjoyed the video, going to their NYC concert in June 2nd.
- An apple store manager in IL showed all her employees the video as an example to artfully show the power of the macs to customers.
So what’s next?“I have another really cool idea, very different from this one - but still with enormous viral potential for Apple. Would take probably twice as long to make, but could be very cool. But am trying to decide whether it’s worth the amount of work… especially when it’s all by myself. If there is a next time, I could appreciate a hand….”
